Historically, the birth of associations in the United States, where our first chapter was founded, came about due to a variety of issues, needs and challenges facing professions, businesses and industries. These encompassed such topics as legal, legislative, educational, information, finance, data, scientific, regulatory, technology, marketing, advertising, products, credibility, ethics, industry standards, professionalism, certification and much more. It was realized that these matters could only be addressed if individuals or companies from the same profession or industry banned together and worked together for the good of their profession. In other words, competitors joined forces to accomplish things that were impossible to accomplish individually.

Another underlying reason leading to the proliferation of associations was the need to socialize and share information by meeting with other individuals and companies. For the handful that were initially concerned that meeting with competitors was inherently unhealthy or that they could not learn anything, this notion rapidly dissipated as association members began to grow personally, professionally and financially. Today an association represents literally every business, profession and industry in the United States.


Our goal is to represent the interests of all people in our industry, whatever the term it may be called (Direct Sales/Network Marketing/Person to Person Marketing/Multi-Level Marketing, Party Plan/Social Media Selling) and to provide education to them and about our collective industry.


The Staff of SNA have the responsibility of assisting the Associations Councils and Board in carrying out their responsibilities and insuring that all policies; programs and strategic plans are implemented. Your Association staff has many years of experience in the MLM industry. Maintaining high ethical standards and representing all members equally is paramount to the mission of your Association.

SNA publishes a Corporate Directory and a Support Directory on line that is available to everyone. Although we list our Distributor (Influencers) Members also, we will not under any circumstances publish, sell or distribute to anyone, a roster or mailing list of Individual (Distributor) Members.

The Association provides diversified member programs, services, seminars, publications, training, educational, informational assistance and special benefits. Our conferences and trade shows are beneficial to both attendees and exhibitors.

Within the United States (and other countries around the world, when asked), WE work with local, state, federal legislative and regulatory branches including Attorneys General and Securities Regulators on all issues that could affect the industry. In addition, the Association works closely with the news media, print, TV/radio, talk shows and industry and national publications, in an attempt to insure fair and factual reporting about the industry. The goal is to do the same eventually in every country where WE have Members. When appropriate we send out news releases and encourage the media to contact the Association for unbiased expert opinions on industry issues. Overall, one of our goals is to improve the credibility and professionalism of the industry while dispelling the myths. In an attempt to minimize unnecessary or prohibitive legislation and laws, the Association establishes minimum standards, which member companies implement and maintain. These were designed to enhance the professionalism and credibility of those in the industry and attract more people to it and to decrease the possibility of the less scrupulous individuals and companies from coming into our industry.

We keep current with the newest technologies and offer help whenever and wherever we can. In addition to the many outstanding benefits that SNA offers, we feel that the biggest benefit is our members ability for networking each other as reliable, professional resources. Become a member today and acquire the opportunity to meet and work side by side with the most qualified, outstanding, people in the industry and certainly the world.